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"The photos have to be 400 by 400 pixels for the site, but Mary Beth hadn't used this photo because it was too small, even though it's a great one of her," Hoehn said."If a photo is too small, but you feel it's one you want to use, don't be afraid to add a border to make it work.

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It may seem informal, but there's no use in hiding behind only fancy photos," Hoehn said.

"Someone you're dating is going to see through that right away, so don't be afraid to show who you are." Caroline is another Ok Cupid dater who got some help from Profile Polish.

Hoehn's main critique of Caroline's photo choices was that she posed pretty much the same in all three of the pictures, and though she looked attractive, they were a little too dark to show off her best features.

"The first main photo is a window into your profile," Hoehn said.

With thousands of profiles scattered across a variety of different networks, making a memorable first impression is critical.

It turns out that having a good profile photo could be what makes the difference between receiving messages and getting passed over for another profile. She's the founder of Profile Polish, a one-woman business that helps daters to make over their profiles and potentially attract more matches.Hoehn shared some of her tips for choosing the most effective profile photos.We've demonstrated some of the changes she typically recommends, using three real Profile Polish clients as case studies.It's important to use as many photos as your dating site of choice allows.Hoehn upgraded Mary Beth, an OKCupid dater, from one, far-away shot to three beautiful photos that better demonstrate who she is as a person.In the first of the three new photos, Hoehn's cropping brings the focus to Mary Beth's face and away from the cars and sunset in the background.

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